We build things we are still proud of years later.

A small product team out of the Gulf, building software that schools and factories have trusted since 2009 — and still running it ourselves today.

From client projects to products we own.

2009

Where we started

Xpertcube began as a small team building enterprise software for clients across the Gulf, with education technology as our first home.

Edecx

Built alongside long-time partners

We built Edecx with the team now known as Zidnei, and along the way engineered online learning platforms like Spedia.

EasyFab

Taking on the shop floor

We saw the same gap in manufacturing that we had closed in education, and built EasyFab to close it — ours from the first line of code.

Today

Two products, one team

Edecx and EasyFab belong to us. We build them, host them and support them ourselves — no outsourcing, no handoffs.

Three jobs. We never split them out.

01

We build it

Every feature in Edecx and EasyFab is designed and engineered in-house by the people who understand the problem it solves.

02

We host it

No third-party hosting partner in the loop. When something needs attention, we are already looking at it.

03

We support it

You talk to the team that wrote the code, not a support desk reading from a script.

A short manifesto, kept short on purpose.

Software should fit the work, not the other way around.

If we would not use it ourselves, we do not ship it.

Ownership beats outsourcing, every time it counts.

The Middle East deserves products built for it, not adapted for it.

Want to know how we would approach your problem?

Whether it is a school or a factory floor, we will tell you straight whether we are the right fit.

Talk to us